Facebook built commerce experiences that allowed shopping and, in supported cases, checkout without leaving its apps.

Format Web Page

Location PART 2 - FOUR HIDDEN CHIMNEYS CHAPTER 10: BUILDING-BLOCK REALITY Catching the Spotlight

"Facebook built commerce experiences that allowed shopping and, in supported cases, checkout without leaving its apps."

Facebook Shops created storefronts across Facebook and Instagram and explicitly supported purchasing without leaving the app where checkout was enabled.

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Source title Introducing Facebook Shops: Helping Small Businesses Sell Online

Source authors Meta

Source year 2020

Confidence high

Importance mid